O'Neill Wetsuits
Industry-leading wetsuit company founded by Jack O'Neill, based in Santa Cruz, California. O'Neill opened the Surf Shop in Santa Cruz in 1959, seven years after he began making wetsuit vests at his original San Francisco-based shop. Boards made up the majority of the business at first, but O'Neill was already shifting attention to the development and marketing of his wetsuits; by the late '50s he ...
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Jack O'Neill, 1972. Photo: Drew KampionSubscribe to view
O'Neill Surf Shop, Santa Cruz, around 1963Subscribe to view
O'Neill teamrider Jordy Smith. Photo: Ryan MillerSubscribe to view
O'Neill ad, 1984Subscribe to view
O'Neill Surf Shop sticker, 1960sSubscribe to view
1970 O'Neill Wetsuits adSubscribe to view
Jack O'Neill, 1972. Photo: Drew Kampion
O'Neill Surf Shop, Santa Cruz, around 1963
O'Neill teamrider Jordy Smith. Photo: Ryan Miller
O'Neill ad, 1984
O'Neill Surf Shop sticker, 1960s
1970 O'Neill Wetsuits ad